高级外贸业务员营销专业流程（干货）
一个初级或高级外贸业务员，头脑必须有一幅很清晰的外贸营销专业流程的画面，知道哪一阶段干什么事，哪一阶段如何整理对应的客户订单的手头文件夹资料，做到资料清晰，有条理，自己随时可查阅，也可迎合管理层随时调对应资料，不断提升自身职业化素养，也增加职场升迁的机会，这是一个合格的外贸业务员必备的重要基本功之一。
笔者整理自身多年的服装外贸实战经验总结，如下以美国Wal-mart沃尔玛订单为例，免费分享大家。（需要是大学商务专业学生，或具备一定的外贸基础的同仁。）
GENEARL MERCHANDISING WORK PROCESS | WHAT'S IN A BOX FILE |
FABRIC AND TRIMS RESEARCH ON BUYER'S REQUEST | SKETCH LINE SHEETS OR T/P |
PREPARE PROTO SAMPLE ORDER(BASED ON THE SUBMISSION IS ACCEPTABLE) | EMAIL COPIES OR ANY OTHER CORRESPONDANCE RELATED TO THE ORDER |
SUBMIT PROTO SAMPLE FOR BUYERS EVALUATION | BUYER'S TECH PACK/GARMENT WORK SHEET(GWS) |
QUOTE GARMENT PRICE | SAMPLE ORDER(FILE BY STYLE) |
PREPARE LAB DIPS AND BULK SALESMAN SAMPLE YARDAGE(WHEN BUYER APPROVED THE STYLE&PRICE ARE WORKABLE) | BULK PRODUCTION ORDER(FILE BY STYLE) |
PREPARE SALESMAN SAMPLE ORDER | SAMPLE YDGE(FILE BY STYLE) |
SUBMIT SALESMAN SAMPLE TO BUYER | BULK(FILE EVERY COLOR) |
FOLLOW UP THE ORDER CONFIRMATION INCLUDING STYLE,FABRIC,PRICE,QTY, AND DELIVERY | TRIMS(FILE THE ONE FOR SALESMAN SAMPLE AND FROM BULK PRODUCTION) |
BOOK BULK FABRIC AND BULK TRIMS(AFTER THE ORDER IS CONFIRMED BY BUYER) | BUYER'S FIT SAMPLE COMMENTS(INCL. PROTO,SALESMAN,PRE-PRODUCTION SAMPLES) |
FOLLOW UP THE LAB DIP APPROVAL | COLOR STANDARDS |
FOLLOW UP SALESMAN SAMPLES FITTING COMMENTS | LAB DIPS(WRITE DOWN THE BUYERS COMMENTS AND APPROVLA DATE IN EVERY COLOR) |
SUBMIT FIT SAMPLE FOR BUYERS APPROVAL |
SUBMIT PRE-PRODUCTION SAMPLE FOR BUYER'S APPROVAL BEFORE STARDING PRODUCTION.( SOMETIMES NEEDFUL LAB TEST BY 3RD PARTY OF ITS,SGS OR BV. ) | |
SUBMIT TOP SAMPLE FOR BUYER'S FINAL APPROVAL(NORMALLY 14 DAYS BEFORE DELIVERY DATE.) |
MAKE APPPOINTMENT WITH BUYER'S QUALITY INSPECTOR FOR IN-LINE OR FINAL INSPECTION | ||
GOODS SHIPMENT EFFFECTIVE | ||
EXPORTING DOCUMENTS AND PAYMENT RELEASED OR NOT. |
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